The difference between Google Adsense and Google
Adwords:
These two terms are totally different from eachother and
usually misunderstood or misused by beginners. Let`s explain
the difference:
Google Adwords is the ad marketing tool
used by advertisers.
Google Adsense is the income generating
tool used by website owners to publish Google ads on their
websites.
Summary
Google Adwords: You pay Google to publish
your ads on the Google search and content network.
Google Adsense: Google pays you money to
publish Google ads on your website.
Google Adsense
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As we explained the difference between Google Adsense
and Adwords, the application process for these programs are
different.
The application for Google Adwords is very easy and
anybody who provides the personal and billing information can
start using Google Adwords in 10 minutes. Google Adwords
application does not require a website address and
approval.
On the other hand Google Adsense application needs to be
reviewed and approved by Google and requires a website
address.
The second step after approval is to place the code on
your website. Google will assign you a publisher id which
starts with pub-.... . In the Google adsense setup section you
can choose the ad type that you want to use on your website,
such as image, text or video ads. After choosing other features
such as text color etc. Google will provide you a javascript
code which includes your publisher id. Copy and paste this code
to the pages that you want to publish Google ads on your
website. Google allows maximum 3 ad blocks on one web
page. I would recommend to place ads on all pages
except contact, about us, disclaimer,privacy terms, terms of
use pages.
Now you are ready to make money with Google Adsense. The
adsense income will depend on the traffic and the topic of your
website. Income will depend on the topic of your website too
because Google determines a different value for each click, for
example financial terms such as mortgage, loan, credit card
etc. are the most expensive terms because the competition is
very high and advertisers are willing to pay more.
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